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Forget the Bottom - Where's the Top? 
Christine Hamilton - November 2008 Edition

IN THE RETAILING SECTOR, HORRIFIC PROJECTIONS FOR HOLIDAY SHOPPING and plummeting consumer confidence are causing many analysts to ask, "where's the bottom?" - in other words, how bad could this picture get? We all agree that the bottom hasn't been glimpsed yet, and that there are near-term issues that every retailer - in every sector of the industry - is going have to work through. But longer-term, my team is beginning to look at the potential of the top in 2010-2011, and we're not finding much positive news. In Aristeia's latest FutureCast™, we look at the recovery curve from the Credit Crunch of 2008 and provide insight, guidance, and long-range planning tools for retailers looking to build a sustainable, defensible business model for the next decade. Unfortunately, that process must begin with the dissolution of some long-held notions of economic recovery and growth in a post-recessionary environment. Unlike the previous two modern-era recessions - 2001-2003 and, prior to that, 1990-1992 - the path out of the current recession has a very different trajectory and ends in a very different steady-state economy. (clients, read more here)
 


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